BREMBO SPA - ITALY

Brembo is the market leader in the braking systems sector. The Bergamo-based company recently presented a new product based on artificial intelligence: Sensify.
It will be available on the market from 2024 and combines the current offering of products such as calipers, discs and friction materials with digital technology and artificial intelligence to create a flexible and revolutionary platform, which includes software, predictive algorithms and data management to control the brake system digitally.
The braking system becomes a platform where artificial intelligence and software play an active role, exploiting big data to improve the driver’s experience and allowing the system to be constantly updated. The sensors that manage each wheel independently allow for optimized braking action – combined with the absence of resistance between pads and discs which minimizes emissions Sensify is a more sustainable braking solution.